La Poochi.
Earth friendly. Poochi friendly. Australian made.
LaPoochi is an eco-luxe brand in the growing Pet Product Market.
We styled this brand with a playful / lush vibe characterised by a strong signature Logo font and clean packaging in black and white. We juxtaposed this with some cheeky brand visual assets which bring the brand to life in colour across digital touch-points in both web & social.
The brand launched with one product; an organic conditioning shampoo for dogs of all breeds. The brand prides itself on it’s organic gentle soothing ingredients and being 100% Australian made.
BRAND STRATEGY
CREATIVE DIRECTION
LOGO DESIGN
E-COMMERCE WEBSITE DESIGN
COPYWRITING
PRODUCT PACKAGING DESIGN
DIGITAL MARKETING
CONTENT CREATION
Story Telling Website Design
We brought the brand to life with a series of fun visuals, copywriting and design assets to capture a sense of fun and personality for the brand.
